Business Card Printing: Digital or Offset

Most people choose to order their business cards from the very first printer they come across who offers them reasonable prices, without even considering how the cards are printed. Now this is important because offset and digital printing presses, both have different printing charges as well as different printing quality. Printing consultants at Documedia’s business card printing services say it is important that you understand the difference between the various printing techniques to make an informed decision about which printing method is the best. Making the right printing choice, be it digital or offset can save you substantial amounts on your business card printing charges, so make sure you pick carefully.

Digital Business Card Printing: Printing experts at Documedia recommend digital business card printing as a good option for those who need smaller orders (say not more than 200 cards) or who have a restrained budget. Cutting edge technology integrated with state of the art digital presses have rendered digital print quality as good as offset print quality. Also, unlike offset printing prices, digital printing costs stay the same per business card. This is why digitally printing business cards is less expensive compared to offset printing for shorter runs. Also, since the digital printing costs are fairly consistent, the ROI on each card will also remain the same, regardless of how many cards you get printed. However, digital printing may turn out to be pretty expensive on bigger runs.

Offset Business Card Printing: Offset printing offers better quality business cards as compared to digital prints. This is mainly due to the way the ink is transferred from the press to the paper. Business cards printed using offset technology has crisp and clean lines. It is also quite fast and inexpensive. As the number of prints increases, the price per card decreases. However, this holds true only for printing over 200 cards. Anything below this quantity will prove to be expensive and time consuming.

As leaders in the print industry, Documedia provides high quality print solutions to corporate organizations and businesses for their promotional requirements right from printing brochures and flyers to business cards and calendars. So before you order your next batch of business cards make sure you contact Documedia.

DocuMedia Group is a unique collection of graphic communications specialists with a remarkable range of individual expertise and experience in printing, imaging and information rendering of all types.